English copywriting for small businesses

 

You need writing that grabs your customer’s attention and doesn’t let go?
As an experienced freelance copywriter, I can either create entirely new content or help you perfect what you’ve already written. Here’s a bit more info about both options.

Copywriting

That feeling of panic you get from staring at a blank page, gritting your teeth and trying to come up with that first sentence?

You can outsource that.

You’re a business owner. That’s your thing.
Writing is my thing.
Let me do my thing, so you can focus on your thing. 

Finding the right words to tell your story can make your customers want to jump up and down shouting “Yes, they get it!”
And if they love you that much? Well, of course, they’ll tell their friends.

How can I help?

I’ll help you tell your company’s story in a way your customers will care about.  Website text, content marketing, and blog posts, marketing materials, and product descriptions—I can take that all off your hands, and yet write it in your voice.

I specialize in copywriting and digital marketing for businesses with an entrepreneurial flair. I’ve written blog posts and entire websites for a variety of business ranging from PR agencies to storage facilities to language-industry startups.

I have a special place in my heart for businesses who prioritize sustainability and social responsibility, and I offer a discount to humanitarian and environmental non-profit organizations. Are you trying to change the world? Let’s do it together.

Using tools from the world of user experience and content marketing, I will work with you one-on-one to get a clear picture of your customer and their journey towards your products. Armed with this deep understanding, I can then zero in on their needs, their values, and the real reason they need you.

Copyediting and Proofreading

You’re not ready to hand everything over to a stranger quite yet?

That’s fine! (Although I hope I won’t be a stranger for too much longer.)

It’s still a (really, really) good idea to let someone give your writing a final polish before you hit “publish,” “send,” or “print”.

Editing can:

• Make your writing clear, concise, and more convincing than ever
• Catch those embarrassing little typos that seem to sneak in no matter how hard you look
• Make sure you’re explaining things in a way your customers can easily understand
• Make sure your customers love what you’re saying… which will make them love you!

If you’re a non-native English speaker, don’t be shy. I have SO MUCH respect for anyone writing in a second language. Together, we’ll make sure to find exactly the words you need to get your message across perfectly.

Quality

I have been studying the art of copywriting for years, and I do more than just study your creative brief and the information you’ve given me. I also take the time to conduct my own research and make suggestions to help you share your message with your audience more effectively.

When you hire me to create content for you, I make sure that you are included in the process. I create a draft of your content, then work with you through 1-2 rounds of feedback to make sure you’re totally happy with the results. When everything is finalized, I send the completed text to a trusted proofreader, to make sure that your finished project is perfectly polished and ready for publication.

I also continuously improve my editing and proofreading skills. I am a member of the American Copy Editors Society (ACES), and in 2018 I earned the Poynter ACES Certificate in Editing. So you can rest assured that any document you send me for editing is in good hands.